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Bachelor of Business Administration with Honours in Global Marketing and Supply Chain Management

Lee Shau Kee School of Business and Administration Bachelor of Business Administration with Honours in Global Marketing and Supply Chain Management  
PROGRAMME CODE
JUPAS: JSSU97
DIRECT APPLICATION: BBAHGMSMJ1
ENTRY
YEAR-1 ENTRY
STUDY DURATION
4-YEAR
MODE OF STUDY
FULL-TIME, FACE-TO-FACE
 

PROGRAMME CODE

 

ENTRY

STUDY DURATION

MODE OF STUDY


JUPAS: JSSU97
DIRECT APPLICATION: BBAHGMSMJ1

 

YEAR-1 ENTRY

 

4-YEAR

 

FULL-TIME, FACE-TO-FACE

 

PROGRAMME CODE

 

ENTRY

 

STUDY DURATION

 

MODE OF STUDY


JUPAS: JSSU97
DIRECT APPLICATION: BBAHGMSMJ1


YEAR-1 ENTRY


4-YEAR


FULL-TIME, FACE-TO-FACE

About The Programme

The programme aims to provide students with both theoretical knowledge and practical skills in key aspects of global marketing and supply chain management. Students would acquire fundamental knowledge on the principles of logistics operations, while gaining an in-depth understanding of the role of supply chain management in the marketing strategy of multinational operations.

The programme is suitable for those who wish to pursue a career as an analyst, manager or specialist in such departments as transportation, logistics, purchasing/procurement, warehousing and international trade.

Programme Intended Learning Outcomes (PILOs)

  1. Explain and critically review business theories and concepts to identify issues, analyse situations, and develop solutions for multi-faceted problems in organisational settings.
  2. Critically evaluate issues and make informed judgements in view of the organisation’s strategies as well as ethical considerations.
  3. Reflect on new ways of thinking and make meaningful contributions as a leader and member in a team setting and communicate effectively.
  4. Command knowledge of the practices and activities of key aspects of global marketing and supply chain management.
  5. Integrate and apply advanced analytical skills to address issues and make business and marketing decisions related to supply chain management, especially those involved international operation.
  6. Assimilate and synthesise new knowledge in marketing, logistics and supply chain, apply it to solve problems related to global marketing and supply chain management, and develop practical recommendations.

Admission Requirements

 

Students shall have attained either

 

LEVEL 3 OR ABOVE

IN CHINESE LANGUAGE

LEVEL 3 OR ABOVE

IN ENGLISH LANGUAGE

LEVEL 2 OR ABOVE

IN MATHEMATICS

LEVEL 2 OR ABOVE

IN LIBERAL STUDIES

LEVEL 2 OR ABOVE

IN AN ELECTIVE SUBJECT

 

in the HKDSE OR an equivalent qualification

 

Programme Structure and Contents

Students admitted to the programme through Year-1 Entry are required to successfully complete at least 120 credit-units of which at least 24 credit-units should be taken at 3000-level and another 24 credit-units at 4000-level.

In order to prepare students for the challenges in the international business environment, the Global Immersion Programme is incorporated in the study programme to provide students with opportunities to study and travel abroad, gain exposure to the language of global business, engage with international issues and eventually become empowered global citizens. This programme is compulsory.

YEAR 1

Term
Course Code
Course Title
No. of Credit-units
Autumn
BUS 2000BEF*
Integrated Business Foundation
24
General Education course #
3
Spring
BUS 2000BEF*
Integrated Business Foundation
24
General Education course #
3

YEAR 2

Term
Course Code
Course Title
No. of Credit-units
Autumn
BUS 2020BEF*
Integrated Business Functions
24
UNI 1001ABW
University Core Values
2
UNI 1011ABW
Social Responsibilities
1
Spring
BUS 2020BEF*
Integrated Business Functions
24
BUS 2900BEF
The Effective Communicator and Teamwork
3

YEAR 3

Term
Course Code
Course Title
No. of Credit-units
Autumn
BUS 4088BEF
Business Sustainability: Theory and Practice
3
IB 4061BEF
International Marketing
3
SCM 3072BEF
Operations Management
3
One Marketing/Supply Chain Management Concentration Elective
3
One Business Elective
3
Spring
BUS 3068BEF
Business Issues and Ethics
3
SCM 3071BEF
Logistics Management
3
SCM 3073BEF
Operations Analytics for Decision Making
3
BUS 3900BEF
Entrepreneurial Mindset and Leadership
3
One Business Elective
3

YEAR 4

Term
Course Code
Course Title
No. of Credit-units
Autumn
BUS 4028BEF*
Investigating Entrepreneurial Opportunities
6
SCM 4071BEF
Integrated Supply Chain Management
3
Two Marketing/Supply Chain Management Concentration Electives
6
One Business Elective
3
Spring
BUS 4028BEF*
Investigating Entrepreneurial Opportunities
6
MGT 4098BEF
Business Strategy
3
SCM 4072BEF
Sustainable Supply Chain Management
3
Two Business Electives
6

It is compulsory for students to complete the Global Immersion Programme.

* Course carry-over from Autumn Term

# General Education course:
Students should take General Education courses from fields of study which are different from those of their programmes.

Undergraduate Global Immersion Programme

Being able to work effectively with foreigners and foreign organisations has become a very important contributor to career success in the internationalised economy. The Undergraduate Global Immersion Programme (UG-GIP) is designed to support B&A students in developing their potential in the internationalised environment. UG-GIP aims to instill in students a deeper understanding of a foreign culture and its society and environment, and expose students to a broader overview and understanding of international business.

UG-GIP comprises four non-credit bearing courses: BUS 0081BEF (Year 1), BUS 0082BEF (Year 2), BUS 0083BEF (Year 3)*, and BUS 0084BEF (Year 4). These courses are designed to enhance students’ intercultural awareness and communication skills and help students to develop a global mindset. Details can be found here.

*BUS 0083BEF includes a study tour. Students are responsible for incidental expenses such as airfare and accommodation.

Japan_4
GIP_ST_Singapore_1
GIP_ST_Switzerland (Zurich)_1
GIP_ST_Belgium (Antwerp)_3
GIP_ST_France (Toulouse)_1
Japan_3
GIP_ST_Australia (Melbourne _ Brisbane)_3
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Career and Further Studies

Career Prospects

Graduates can find work in a wide range of career options in marketing and supply chain management.

Graduates will be able to pursue the following careers:

  • Supply Chain Manager
  • Logistics Manager
  • Sourcing or Procurement Manager
  • Demand Planning Manager
  • International Transportation Manager
  • Analyst etc.

Further Studies

Opportunities are available for the graduates of this programme to pursue postgraduate studies in Hong Kong and abroad. Students may continue to study for a master’s degree related to International Shipping, Logistics and Global Supply Chain Management or other master’s degrees in business-related areas.

Professional Recognition

The Chartered Institute of Logistics and Transport in Hong Kong (CILTHK)

BBA (Hons) in Global Marketing and Supply Chain Management receives a full accreditation from CILT. This status is granted to institution whose degree programme fully meets the education requirements for Chartered Membership of the Chartered Institute of Logistics and Transport (CMILT). The students studying in this programme have got the exemption status for membership of the Institute.

Please refer to the CILT website for latest information.

Hong Kong Logistics Association (HKLA)

Graduates of BBA (Hons) in Global Marketing and Supply Chain Management have been academically qualified as members of Hong Kong Logistics Association (HKLA). Students studying in this programme have got the exemption status to join as a student member and can upgrade to full member with appropriate working experience after graduation.

Please refer to the HKLA website for latest information.

The Institute of Purchasing & Supply of Hong Kong (IPSHK)

BBA (Hons) in Global Marketing and Supply Chain Management programme receives a full accreditation from The Institute of Purchasing & Supply of Hong Kong (IPSHK). This status is granted to institution whose degree programme fully meets the education requirements for full membership of IPSHK.  Student studying in this programme have got the exemption status to join as a Student Member and upgrade to full member with appropriate working experience after graduation.

Please refer to the IPSHK website for latest information.

Early Engagement in Industry Through Internships and Site Visits

“I am glad to have had the chance to work at cargo-partner, a global logistics company, before I graduate. It is definitely a valuable experience for me.”
LEE Tsz Ying, Bella
LEE Tsz Ying, BellaBachelor of Business Administration with Honours in Global Marketing and Supply Chain Management
“I spent a meaningful summer working as an intern in various departments of DHL Supply Chain. Inspired by the passion, diligence and the “do it once, do it right”spirit of my supervisor and colleagues, I developed a good working attitude. It was a really positive experience which has left me more determined to pursue a career in this profession.”
LI Jiayi
LI JiayiBachelor of Business Administration with Honours in Global Marketing and Supply Chain Management
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Admissions Team (Undergraduate), Registry

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Lee Shau Kee School of Business and Administration

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