Ms. Kwan Lai Hing Wendy

Department of Creative Arts People Faculty Ms. Kwan Lai Hing Wendy
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Kwan Lai Hing Wendy

關麗馨

BA (Hons) (HKU), MBA (Leicester), CELTA (Cambridge)

Biography

Wendy Kwan specialises in strategic communication and writing for the media. She has more than 16 years of work experience in local media and international public relations consultancies. She has designed and delivered professional communication courses for commercial companies and government departments. Wendy previously held senior positions in a leading bank and the public utilities. Prior to joining HKMU, she taught public relations, advertising, media and communication at HKU Space. She has also been a Visiting Scholar at the Chinese University of Hong Kong SCS. Wendy graduated from the University of Hong Kong with a major in English and Comparative Literature. She obtained her master degree from the University of Leicester. She was also awarded a teaching certificate from the University of Cambridge.

 

Teaching Areas & Research Interests

  • Public Relations
  • Writing for the media
  • Media and culture
  • Reputation Management
  • Advertising copywriting