Biography
With MSc in E-Commerce & Internet Computing from HKU and BBA from HKMU, Kelvin is also in the final stage for his doctorate (i.e. Doctor in Hospitality & Tourism Management) from PolyU. Before turning to academia, Kelvin got 10 years’ senior management experience across payment card / e-payment, travel e-commerce, e-marketing consultancy sectors with project track records working with clients / partners like China UnionPay and Amadeus etc. Leveraging his “industry + academia” background, Kelvin enjoys not only sharing real-life cases but also co-creating interesting solutions with students.
Teaching Areas & Research Interests
Academic & Professional Experience
Consultancy Projects:
Video production for No Straw Campaign 2020 of Environmental Protection Department (HKSAR Gov)
Cross-disciplinary project of branded experience design for Minabe Craft Umeshu
Conference Presentations:
Yu, C. Y., Chan, A.P., Lam, K., Yang, M. K. (2021), Transformation of Design Education: Adaptation to Hybrid Classroom During Pandemic. Presentation for International Conference on Open and Innovative Education (ICOIE 2021), Hong Kong.
Lam, K., Kwok, Y. Y., Wong, K. Y., Yang, M. K. (2020), Exploring the Effects of Sustainability-Themed Branding Initiatives on Gen-Z Diners' Willingness to Patronize, Presentation for International Conference on Sustainable Design and Environment (ICSDE 2020), Hong Kong.
Lam, K., Yang, M. K. (2019). Effects of In-class Competition-based Assessment on Learning Motivation and 21st Century Competencies of Asian Students Studying for Vocationally-Oriented Degrees. Presentation for Education 4.0: Applied Degree Education and the Future of Work. International Conference on Applied Education, Technology and Innovation (THEi AETI 2019), Hong Kong.
Yang, M. K., Lam, K. (2019). In-class Competition-based Assessment for Effective Learning. Poster Presentation for Human Factors in Communication of Design. 10th International Conference on Applied Human Factors and Ergonomics (AHFE 2019), Washington.
Selected Professional & Community Services
Modified Date: 03 Aug, 2023
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