Strategic Management

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MGT 8015BED

More information: Course Guide
Strategic Management

MGT 8015BED

More information: Course Guide

Strategic Management

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Course Coordinator:

Dr Jimmy Chan, Teacher's Certificate (SRBCE); PCBA, MBA, DBA (HKMU)

Aims

This course aims to enhance students' ability to comprehend management from a strategic perspective. It provides fundamental theoretical knowledge and practical skills in strategy and management that practitioners need to make quality decisions for developing sustainable competitive advantage for their organizations.

Contents

The course covers the following topics:

  • Introduction to strategy and strategic management
  • External environmental analysis
  • Internal environmental analysis
  • Competitive advantage and levels of strategy
  • Strategy in global environment
  • Innovation and entrepreneurial strategies
  • Corporate governance issues: stakeholders, business ethics and corporate social responsibility
  • Strategic leadership
  • Organizing and controlling
  • Managing strategic change

Learning support

There will be ten two-hour online lectures and two six-hour compulsory face-to-face day schools.

The dates for the compulsory face-to-face day schools are as follows:

SessionDate
12 or 3 or 4 February 2024 (Friday or Saturday or Sunday)
23 or 4 or 5 May 2024 (Friday or Saturday or Sunday)


The timetable above is provisional and is subject to change without prior notice. You should check the confirmed timetable via MyHKMU of the HKMU website (Current Students) before the term starts.

Assessment

There are two assignments, 2 application-based assessments (conducted during the compulsory face-to-face day schools) and one examination. Assignments should be prepared with Microsoft Word and submitted to Turnitin for plagiarism checking via the Online Learning Environment (OLE).

Equipment

Students will need access to a personal computer with an Internet connection.

Set book(s)

There are no set books for this course, but students will receive access to HKCGI online study material as part of the course.

Remarks

This is a two-term course starting in the Spring Term with teaching activities in the Summer Term. The course will end in the Summer Term.