Developing Cohesive Strategies: The Case of Asia Pacific

IB 8093BEF

Course Guide

DEVELOPING COHESIVE STRATEGIES: THE CASE OF ASIA PACIFIC

IB 8093BEF

Course Guide

DEVELOPING COHESIVE STRATEGIES: THE CASE OF ASIA PACIFIC

Course Start Date

Sum 2025

Course Level

Postgraduate

Length in Terms

1 term

Credits

6

Language

English

Fees ($) (including lab fees)

Details

Future Terms

Quota and Schedule

Course Start Date	Course Level	Length in Terms	Credits	Language	Fees ($) (including lab fees)	Future Terms
Sum 2025	Postgraduate	1 term	6	English	Details

Quota and Schedule

Course Coordinator:

Dr Pigac Tilen, MA (University of Zagreb, Croatia); PhD (CityU)

Excluded Combinations

IB 8093BCD; IB 8093BCF; IB 8093BED

Courses Not Allowed to be Taken Again

IB 8093BED

Aims

This course aims to acquaint students with the current management trends in the Asia-Pacific region by applying relevant theories to analyse the business environment and develop appropriate strategies. It also aims to get students to critically examine strategic management issues by using examples from the Asia-Pacific regional context.

Contents

This course covers the following topics:

Business strategy: Key concepts, competitiveness and performance
Business strategy: Process & implementation
Business strategy in the Asia Pacific: Internal organisational environment & culture
Business strategy: External environment (industry & competition in the Asia-Pacific region)
Corporate-level strategy: Diversification strategies, mergers & acquisitions
Corporate-level strategy: Strategic alliances and business networks in the Asia Pacific
Regional/International strategy: Foreign entry strategies and selecting geographic locations in the Asia-Pacific region
Regional/International strategy: Asia-Pacific market multinationals and the role of governments
Regional/International strategy: Supply chain and sustainability
The “Asianisation” of innovation strategies: R&D and innovation as competitive advantage
Regional competitiveness and ethics in the Asia Pacific

Contact hours

A total of 45 contact hours across one term, including 11 three-hour lectures and four three-hour tutorial classes.

Assessment

Assessment for this course involves two assignments, class participation and an oral presentation (compulsory). The two assignments account for 70% of the total course score; class participation accounts for 10% and oral presentation accounts for the remaining 20%. Students are required to submit assignments via the Online Learning Environment (OLE).

Set book(s)

There are no set books for this course. Further details will be provided.