Introduction to Business and Management

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COMR B204

More information: Course Guide
INTRODUCTION TO BUSINESS AND MANAGEMENT

COMR B204

More information: Course Guide

INTRODUCTION TO BUSINESS AND MANAGEMENT

Course Start Date
Aut 2022
Course Level
Middle
Length in Terms
2 terms
Credits
20
Language
English
Fees ($) (including lab fees)
24,800
Future Terms
Aut 23
Quota and Schedule
Course Start Date
Course LevelLength in TermsCredits
Language
Fees ($) (including lab fees)
Future Terms
Aut 2022
Middle2 terms20
English
24,800
Aut 23

Course Coordinator: Dr Chung Ka Wai, BBA Hons (CUHK); MSc (UCD); PGDE PVE (EdUHK); DBA (HKBU)

Aims
This course aims to equip students with key knowledge, understanding and skills related to the internal functions and the external environment of businesses. It provides a comprehensive introduction to various business and management topics, including human resource management, finance, marketing, economics, and business ethics.

Contents
The course covers the following topics:

  • The nature of business, the external environment of business, and stakeholders
  • Human resource management
  • Accounting and finance
  • Marketing
  • The economic system and business-government relations
  • Business ethics and corporate social responsibility
  • Globalization and international business ethics

Learning support
There will be fourteen three-hour tutorials and one three-hour surgery.

Assessment
There are five assignments and one oral presentation (compulsory assignment). Students must use word processing software (such as Microsoft Word) to prepare the assignments, and submit the assignments via the Online Learning Environment (OLE).

Set book(s)
There are no set books for this course.