Introduction to Business and Management

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BUS 1000BED

More information: Course Guide
AN INTRODUCTION TO BUSINESS AND MANAGEMENT

BUS 1000BED

More information: Course Guide

AN INTRODUCTION TO BUSINESS AND MANAGEMENT

Course Start Date
Aut 2024
Course Level
1000
Length in Terms
2 terms
Credits
18
Language
English
Fees ($) (including lab fees)
27,000
Future Terms
Quota and Schedule
Course Start Date
Course LevelLength in TermsCredits
Language
Fees ($) (including lab fees)
Future Terms
Aut 2024
10002 terms18
English
27,000

Course Coordinator:

Wong Ning Shan, BBA (Hons) in Marketing (HKPolyU); MBA (CityU of HK); MBRM (HKMU)

Aims

The course aims to equip students with a solid foundation of key knowledge, understanding and skills related to the internal functions and the external environment of businesses. It provides a comprehensive introduction to various business and management topics, including human resource management, finance, marketing, economics, and business ethics.

Contents

The course covers the following topics:

  • The nature of business, the external environment of business, and stakeholders
  • Human resource management
  • Accounting and finance
  • Marketing
  • The economic system and business–government relations
  • Business ethics and corporate social responsibility
  • Globalization and international business ethics

Learning support

There will be eight two-hour online lectures, four two-hour online surgeries, 28 one-hour online surgeries, and five six-hour compulsory face-to-face day schools. The dates for the compulsory face-to-face day schools are as follows:

SessionDate
114 September or 15 September 2024 (Saturday or Sunday)
216 November or 17 November 2024 (Saturday or Sunday)
318 January or 19 January 2025 (Saturday or Sunday)
415 March or 16 March 2025 (Saturday or Sunday)
512 April or 13 April 2025 (Saturday or Sunday)


The timetable displayed above is provisional and is subject to change without prior notice. You should check the confirmed timetable via MyHKMU of the HKMU website (Current Students) before the term starts.

Assessment

There are eight online lecture polls, three assignments, one oral presentation (compulsory assignment), and five application-based assessments conducted during compulsory face-to-face day schools.

Assignments should be prepared with Microsoft Word, and submitted to Turnitin for plagiarism checking via the Online Learning Environment (OLE).

Equipment

Students will need access to a personal computer with an Internet connection.

Set book(s)

Online study materials will be provided.