Bachelor of Business Administration in International Business

Lee Shau Kee School of Business and Administration Bachelor of Business Administration in International Business  
PROGRAMME CODE
DIRECT APPLICATION: BBAIBFS
ENTRY
SENIOR YEAR ENTRY
STUDY DURATION
1-YEAR
MODE OF STUDY
FULL-TIME, FACE-TO-FACE
 

PROGRAMME CODE

 

ENTRY

STUDY DURATION

MODE OF STUDY


DIRECT APPLICATION: BBAIBFS


SENIOR YEAR ENTRY


1-YEAR


FULL-TIME, FACE-TO-FACE

About The Programme

This programme is designed to provide high quality education in theoretical and practical knowledge and skills in various aspects of mangagement for those who wish to pursue or further advance their careers in international business.

Programme Intended Learning Outcomes (PILOs)

  1. Explain and critically review business theories and concepts to identify issues, analyse situations, and develop solutions for multi-faceted problems in organisational settings.
  2. Critically evaluate issues and make informed judgements in view of the organisation’s strategies as well as ethical considerations.
  3. Make meaningful contributions as a leader and member in a team setting and communicate effectively.
  4. Command knowledge of the practices and activities of key aspects of international business.
  5. Integrate and apply advanced analytical skills to address issues and make business decisions related to international operation.

Admission Requirements

 

Applicants of Senior Year Entry to the programme must satisfy the following entry requirement:

 

An Associate Degree / Higher Diploma (or its equivalent) in a business-related discipline from a tertiary institution recognized by the University;

 

OR

An Associate Degree / Higher Diploma (or its equivalent) in a non-business related area from a tertiary institution recognized by the University upon completion of a bridging programme offered by HKMU.

Programme Structure and Contents^

YEAR 3

Term
Course Code
Course Title
No. of Credits
Autumn
MKT B250F
Introduction to Marketing
5
IB B391F
International Business Environment
5
IB B396F
Asia Pacific Issues in Management
5
IB B461F
International Marketing
5
Spring
IB B392F
Managing International Business
5
IB B397F
Global Issues in Management
5
MGT B399F
Management Policy and Strategy
5
MKT B462F
Strategic Marketing
5
^ Students may be required to complete a bridging programme which consists of selected foundation and/or middle level course(s) and/or a summer bridging course.

In the era of globalization, business opportunities are inevitably increasing around the world. The School is committed to preparing students for the challenges in the international business environment. In view of this, a Global Immersion Programme will be held to provide students with opportunities to study and travel abroad, be exposed to the language of global business, engage with global issues and eventually become empowered global citizens. This programme is compulsory.

Undergraduate Global Immersion Programme

Being able to work effectively with foreigners and foreign organizations has become a very important contributor to career success in the internationalized economy. The Undergraduate Global Immersion Programmes (UG-GIP) is designed to support B&A students in developing their potential in the internationalized environment. UG-GIP aims to instill in students a deeper understanding of a foreign culture and its society and environment, and expose students to a broader overview and understanding of international business.

UG-GIP comprises of four non-credit bearing courses: BUS B081F (Year 1), BUS B082F (Year 2), BUS B086F (Year 3)*, and BUS B084F (Year 4). These courses are designed to enhance students’ intercultural awareness and communication skills and help students to develop a global mindset. Details can be found here.

*BUS B083F includes a study tour. Students are responsible for incidental expenses such as airfare and accommodation.

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Enquiries

About Admission Procedures

Admissions & Enrolment Office (Undergraduate), Registry

About Programme

Lee Shau Kee School of Business and Administration